Sterlabs.

Website analytics

Sterlabs Analytics.

Simple, privacy-friendly website analytics, hosted by us. See who's visiting, where they came from, and what they do on your site, without cookies, ad trackers, or handing your visitors' data to anyone else.

Open the dashboard Full portal Request access How setup works

The service

Built on Umami, the open-source analytics platform, and hosted on Sterlabs infrastructure. Each website gets its own dashboard, and every account only sees the sites it's been given.

Request access

info@sterlabs.com

Email us your name, your organization, and the website or websites you want tracked. We'll set up your site and send you a login for your dashboard.

example.com · last 7 daysExample data
Visitors1,284↑ 12%
Views3,917↑ 8%
Bounce rate38%↓ 4%
Avg. visit1m 42s↓ 6s
Illustrative numbers. Log in to see your own sites.

What you get

Privacy first

  • No cookies and no personal data collected, so in most cases you won't need a cookie banner. Check what applies to your own site.
  • Visitor data stays on our servers. It's never sold or shared with ad networks.
  • A tiny script, about 2 KB, that won't slow your pages down.

See what's happening

  • Real-time visitors, so you can watch a launch or a post land as it happens.
  • Top pages, referrers, countries, devices, and browsers.
  • UTM campaign tracking to see which links and ads actually bring people in.
  • Sessions and visitor journeys through your site.

Track what matters

  • Custom events for the things that count: button clicks, form sign-ups, downloads, add-to-cart. We can set these up for you.
  • Goals and funnels that show where visitors drop off before converting.
  • Retention reports to see who comes back.

Access your way

  • Your own login, showing only your sites.
  • View-only accounts for your team, your clients, or your boss.
  • An optional read-only share link for a public dashboard.
  • Several sites under one account, each with its own stats.

Inside the dashboard

What you'll see.

A look at a few parts of a site's dashboard, using example data.

Overview · last 7 daysExample data
Visitors1,284↑ 12%
Visits1,602↑ 9%
Views3,917↑ 8%
Bounce rate38%↓ 4%
Visit duration1m 42s↓ 6s
Top pagesExample data
PageVisitors
/812
/pricing421
/blog/first-track-day307
/contact168
Top referrersExample data
SourceVisitors
google.com498
instagram.com304
Direct / none166
newsletter (utm)94
EventsExample data

Custom events show the actions that matter on your site, not just page views.

EventCountVisitorsDetails
Signup form submitted142139from /pricing (61%), / (27%)
Add to cart9671top product: Team tee, size L
Brochure download3835PDF, from /services

How setup works

Live in a few minutes.

  1. Request access. Email info@sterlabs.com with the website or websites you want to track.
  2. We set up your site. You get a dashboard login and a one-line tracking snippet.
  3. Add the snippet to your site. Paste it into your site's <head>. It works anywhere you can add a script, including WordPress, Squarespace, Webflow, Shopify, and hand-built sites.
  4. Watch the numbers come in. Visits show up within seconds. Want to track specific clicks or sign-ups? Tell us and we'll help set up custom events.
Your tracking snippet will look like this
<script defer src="https://stats.sterlabs.com/script.js"
        data-website-id="your-site-id"></script>

Already have access? Open the dashboard or the full portal ↗